How to get SPONSORED by Red Bull
You might not know this, Red Bull hats are exclusively for their sponsored athletes and there is no exception. Let me share 5 years of my experience and how you can be sponsored by the most sought after brand in extreme sports.
I was hanging out with a local RedBull Manager watching their rowing event from a rooftop. After sitting and chatting for a while he said he “I want to play a video for you" and we went downstairs. Ryan Doyle, Red Bull sponsored Freerunner, appeared on a projector and said “welcome to the family”.
I was congratulated and handed my very first hat with the iconic two bulls. I couldn’t believe it and wore my new cap like a crown, that’s how proud I was. Since then, my life has changed and largely because of it, but that’s a different story.
I know lots of you share this dream I’m living now and I wanted to give you some insight on how to get there, so let’s jump right into it and get real practical.
What is Red Bull looking for?
You probably know what you want RedBull to do FOR YOU, but do you know what you want to do FOR THEM? Think about what can you do for RedBull that nobody else can do better and why would they be interested in it? Below are some key points they look for in every athlete.
1. A Leader in their sport
Being an INTERNATIONAL leader in your sport is ESSENTIAL to being considered a candidate.
Doing the hardest tricks is one way you can do this, but just ONE way. I want you to know, I was never doing the most difficult or craziest tricks, but I managed to lead with style and creativity. Look at what makes you special and become a leader in that.
RedBull doesn’t need another Jason Paul or Travis Pastrana, they already have us. So instead of following our steps, you need to find your unique style and become a leader to others.
2. At the beginning of their career
I’m not sure how essential this is, but Red Bull gravitates towards younger talent. Instead of simply supporting the already established and successful dogs, they like the idea of finding young talent and supporting them towards the peak of their career.
3. The right personality
All the skill and talent in the world won’t get you anywhere, if you’re a dick. You’ll be representing their brand to the world, so being a standup dude with the right values in place is key.
Be able to represent yourself to others in person and on camera. The skill of talking to the camera or a reporter is important and speaking english is helpful. Of course, you don’t have to be perfect right from the start, they are there to help you grow and learn.
4. Drinks Red Bull
No brainer, if you don’t enjoy drinking Red Bull there’s really no point.
So how do I get their attention?
So you fit the profile and the only problem is that RedBull doesn’t know about your qualities, yet? They try their best to keep an eye on sports, send people to local contests and watch their communities, but of course there are ways to stand out from the crowd. Here is how and remember, nobody said it will be easy.
-
Social Media is more and more important in today’s marketing world. If you have a solid following on social platforms, it’s proof that people have interest in you, your relevancy and how you can carry a brand to the world.
You can show what content you produce on your own term which is super-valuable to them. Don’t even think about buying followers or any tricks, build a real audience that cares about what you do, Red Bull knows their shit.
-
Contests are the obvious way to prove your skill and dedication. Luckily, RedBull hosts their very own Art of Motion and winning one of these is a pretty safe bet that they will notice you. The proof is in the pudding, I believe winning the Art of Motion was substantial to my, Ryan Doyle’s and Dimitris Kyrsanidis’ sponsorship.
-
The Athlete Manager is the guy or girl looking after the athlete’s in their country. They are ultimately who you want to be talking to, because they can propose a new athlete international RedBull.
Who they are isn’t always obvious, so get creative. I was lucky enough to be working with a manager who had another athlete signed to them and that’s how we started talking.
-
Community Projects are a great way to reach out to Red Bull. Are you organising or involved in a local event or jam? Reach out to your closest Red Bull office and find out if there’s a way to collaborate.
Usually getting some Wings Girls to visit with their Mini and give out free cans is achievable and can be a great first step to building a relationship.
- Be Creative there are a million other ways to do this and putting in effort for something special will be noticed.
Red Bull doesn’t fuck on the first date
So you are actually talking to Red Bull and think you have a good chance? My last advice is to romance a girl and take it step by step. You are going for a long-term relationship here and not a One-Night-Stand.
It can take months or years, before Red Bull moves from collaborating with an athlete on to sponsorship. Above all Red Bull cares about making cool content and experiences happen, find out how you can be a part of that and things will take it’s course naturally.
They take great care of you and the opportunities are endless once you’re in, so it’s worth it. Of course, this is just my personal insight and I’m in no way speaking for RedBull.
If anything I said above makes you feel like this goal is out of reach for you: Remember, there’s always an exception to the rule! Good Luck!
If anything I said above makes you feel like this goal is out of reach for you: Remember, there’s always an exception to the rule! Good Luck!
Comments
maya aprianaya - June 13 2024
https://telegra.ph/r6a6wjpw-z3lfz1pt-06-13
https://rentry.co/lpimsj39_9a4zscci_780
https://paste.ee/p/ZF5i0
https://paiza.io/projects/SEyj1aPpxW_amZVxyEoQkQ?language=php
https://jsbin.com/basuqopivo/1/edit?html,output
https://jsfiddle.net/qybaj903/
https://www.toptal.com/developers/paste-gd/NCoCED6I
https://anotepad.com/notes/qx8879wp
https://paste.mozilla.org/8vvqyDnH
https://pastelink.net/nxpkokdj
https://pastebin.com/Bt83EpVZ
maya aprianaya - June 13 2024
https://telegra.ph/lvurctxw-o1398ol7-06-13
https://rentry.co/hv9ia15r_fvsm2dkp_tpa
https://paste.ee/p/1aTRY
https://paiza.io/projects/bsbOqGrwgZhrJsT-RW6Gaw?language=php
https://jsbin.com/ciwiqemaqa/1/edit?html,output
https://jsfiddle.net/xam8d7ws/
https://www.toptal.com/developers/paste-gd/vqWYSrBA
https://anotepad.com/notes/667jta98
https://paste.mozilla.org/0uFU2BsE
https://pastelink.net/bf0ux1xw
https://pastebin.com/f9R3VLkf
maya aprianaya - June 13 2024
https://telegra.ph/ium0ecq0-lmo1i0uy-06-13
https://rentry.co/8rwm75xj_6vir4tcu_w32
https://paste.ee/p/VCMWg
https://paiza.io/projects/igs5xQ9rE0mLrxkZto48Fg?language=php
https://jsbin.com/qapovusute/1/edit?html,output
https://jsfiddle.net/7razL4du/
https://www.toptal.com/developers/paste-gd/oLWDn0kD
https://anotepad.com/notes/w6qemtme
https://pastelink.net/al23iel1
https://pastebin.com/611dvwrR
maya aprianaya - June 12 2024
https://telegra.ph/7zuppzio-ev3vmjl0-06-13
https://rentry.co/i7zi7og6_sc3llwk6_tdw
https://paste.ee/p/xUBg9
https://paiza.io/projects/iDP8eZGHnIwkFuRXtE2M_Q?language=php
https://jsbin.com/cocucelici/1/edit?html,output
https://jsfiddle.net/0hf9ycaL/
https://www.toptal.com/developers/paste-gd/Xt79qwbO
https://anotepad.com/notes/wjj49r94
https://paste.mozilla.org/7ncmj9cO
https://pastelink.net/dglboz59
https://pastebin.com/CH0wUJPp
maya aprianaya - June 12 2024
https://telegra.ph/cvh8pky4-95xc0j8t-06-13
https://rentry.co/8i1yy8r9_f4i7716e_1fw
https://paste.ee/p/WsUPQ
https://paiza.io/projects/EjsAOMj6og9JGq3oFNxWEg?language=php
https://jsbin.com/gajolesuhu/1/edit?html,output
https://jsfiddle.net/amynpzfu/
https://www.toptal.com/developers/paste-gd/TswGAwXF
https://anotepad.com/notes/gjq5pq9s
https://paste.mozilla.org/LwxcyTKQ
https://pastelink.net/xqkvseny
https://pastebin.com/kd5j4JG2
maya aprianaya - June 12 2024
https://telegra.ph/oyuxazm2-olov2u7w-06-13
https://rentry.co/galdt1n2_aoteirej_qnu
https://paste.ee/p/6Rs2U
https://paiza.io/projects/5T-DzcZxWQdslyMnRDPFNg?language=php
https://paste.laravel.io/bf0899f1-5e37-4715-8152-e0a57be3eb90
https://jsbin.com/xejesocixa/1/edit?html,output
https://jsfiddle.net/c7vo9s5w/
https://www.toptal.com/developers/paste-gd/H6lkfaGO
https://anotepad.com/notes/x6spajwd
https://paste.mozilla.org/EyTbnzOf
https://pastelink.net/6ni20g9e
maya aprianaya - June 12 2024
https://telegra.ph/aoevkwq0-ueiwyrzo-06-13
https://rentry.co/khe40msj_qpe53ml6_nq9
https://paste.ee/p/1S1h4
https://paiza.io/projects/w0I5_wz8R60Gh6UopLnACQ?language=php
https://paste.laravel.io/23a5c430-59e5-4cea-bc8f-1422d1621998
https://jsbin.com/cisosaqigu/1/edit?html,output
https://jsfiddle.net/f9m2j0vu/
https://www.toptal.com/developers/paste-gd/ENwvlLTY
https://anotepad.com/notes/bspp8wg8
https://paste.mozilla.org/8jYOTaok
https://pastelink.net/pbykouxk
https://pastebin.com/G8Dx9bcE
maya aprianaya - June 12 2024
https://telegra.ph/5od9vjth-0547tgz5-06-13
https://rentry.co/24yrvcnl_rj89he46_mvg
https://paste.ee/
https://paste.mozilla.org/f4NvgvFR
https://pastelink.net/a5s1nuzm
maya aprianaya - June 12 2024
https://telegra.ph/18xyp66v-lffjjqvq-06-13
https://rentry.co/b67aukqm_su4e43ys_bb0
https://paste.ee/p/XctB4
https://paiza.io/projects/maFcoJ6qd2ftEAqdeQ8q7g?language=php
https://jsbin.com/ziyetavora/1/edit?html,output
https://jsfiddle.net/8y7cmx0k/
https://www.toptal.com/developers/paste-gd/My1e5rw0
https://anotepad.com/notes/px9jr4cd
https://paste.mozilla.org/CtVD7nJq
https://pastelink.net/esqcpfpz
https://pastebin.com/0GWQHN0f
maya aprianaya - June 12 2024
https://telegra.ph/ww1h6d4d-ycfp2qz5-06-13
https://rentry.co/tlc8opxz_wqi5tsdw_ixk
https://paste.ee/p/FBNd3
https://paiza.io/projects/LJVu6_8F-ZH8kTLh4mJnwQ?language=php
https://paste.laravel.io/aab2b7df-ca4c-408b-a3f5-c8c3c697fd98
https://jsbin.com/kabegekopu/1/edit?html,output
https://jsfiddle.net/7dp3Ltw5/
https://www.toptal.com/developers/paste-gd/83qSMySF
https://paste.mozilla.org/7MFEoTmU
https://pastelink.net/ajnnzf6k
https://pastebin.com/yLt4SfiL
maya aprianaya - June 12 2024
https://telegra.ph/zaxoyk1r-o5uaxph7-06-13
https://rentry.co/59fvthwt_h5o0ckp4_jhf
https://paste.ee/p/zE8Ax
https://paiza.io/projects/kZ1vDIBnKpOeeAwAoPHZqQ?language=php
https://paste.laravel.io/457d165a-c46c-4078-9208-f44cb09a523d
https://jsbin.com/menukizili/1/edit?html,output
https://jsfiddle.net/yx0g8f64/
https://www.toptal.com/developers/paste-gd/ZFk6oppu
https://anotepad.com/notes/4rt32xq6
https://paste.mozilla.org/oAvmChDk
https://pastelink.net/0iwjn1ca
https://pastebin.com/YtSMr0C5
maya aprianaya - June 12 2024
https://telegra.ph/q4gd9i6j-bomy2pt8-06-13
https://rentry.co/o04cithr_kmpx190i_q9g
https://paste.ee/p/drOF1
https://paiza.io/projects/8Ug5v93RLilCcJxnZbMDBg?language=php
https://paste.laravel.io/23c53fd1-ad6a-4bdb-9031-047a338c59cc
https://jsbin.com/xidesupivi/1/edit?html,output
https://jsfiddle.net/u8aepywn/
https://www.toptal.com/developers/paste-gd/rqANTftP
https://anotepad.com/notes/t8jf2c3h
https://paste.mozilla.org/er4g027n
https://pastelink.net/mgfbi6qd
https://pastebin.com/ewPKN3CV